Kathleen's Blog

{Internship NYC}





Saturday, April 24, 2010

Grad Announcements


I'm Graduating in May and I went to order my announcements and they were awful. I though I could do better than that....so here what I came up with. it was so simple i just added a few filter effects using both photoshop and illustrator didn't take me to long and it has a little more of me in it....

Still have to paste it onto a black border...and maybe add a red ribbon....we will see

Tuesday, April 20, 2010

Printing...

So I've learned a lot about printing and also I knew more than I realized. When I went to help print out the new menu I designed. We had a problem with fonts, and the printer not lining up with the weird dimensions of our menu. Luckily I was able to know what I was doing...I even taught the man at Printer counter a few tricks! I felt very experienced! lol But one thing I had trouble with, but luckily I worked around, was being able to package or do a similar type function in AI. Because when I imported and even place my menu as a whole into indesign it did not save in a high quality form. it became very pixilated...does anyone know another trick??!!

Tuesday, April 13, 2010

Wasabi's new menu!



Finally my work is done!! With my school assignments, exams, projects, and graduation and my whole future to work out as well...I have finally finished the new menu for Wasabi on Dickson. Hopefully this resume builder will be worth it! Just thank Goodness its OVER! yay! =)

Wednesday, April 7, 2010

the GOOD & the BAD




Assignment 16A
These ads are an example of Image or Lifestyle Advertisements. The goals of these ads are to inform and persuade its readers to purchase Elle Magazine. Since these are both covers of Elle’s recent editions, they are trying to persuade their reader’s interest by the two different, and attention grabbing covers, and Elle’s readers can spot there magazine at a glance because of its “in your face” large close-up covers.
In the Good cover all the elements work together to achieve the issue’s message. The large “ELLE” trademark fonts are sometimes hard to work with and the Brittany issue works well, especially with the dynamic photo of her and her two sons, there is a lot going on, along with taglines and slogans. The elements communicate to its audience emotionally, without overwhelming the reader. The product shot is perfect. This photographer and stylist of the photo shot did a perfect job of keeping the color palette simple and neutral. This edition’s cover has so much going on, yet it is very visually appealing and But on the Bad cover, featuring The Women in Hollywood, I feel the photographer did not keep in mind the product shot or photo’s purpose. The blurred green branch hanging centered on the actress’s head and in the middle of the line create tension and confusion. This photo could’ve been a great choice, but for a completely different type of advertisement. I also feel the product shot was not illustrated pleasingly with the headline. But the taglines I think are in a good layout.
The format or graphic impact of the Brittany cover has a proper and visual balance and symmetry, the product shot incorporating the photo’s color palette along with the taglines are not to unified, but have enough variation it keeps the cover from looking chaotic. The color palette and the placement of the taglines around the Brittany and her two sons create a sense of rhythm and personality of the photo (especially the two little wiggly boys), along with the issue’s theme and appeal. The Bad Hollywood cover I think is trying to use asymmetry with the single tagline in the bottom corner. Maybe even the blurred branch is suppose to create the asymmetrical layout but didn’t achieve it. I don’t see any Unity or rhythm or even a visual hierarchy since the compositions layout and photo is so distracting and confusing.

Tuesday, April 6, 2010

Online Portfolio



This is the header or banner that I created for my web page... I intend on perfecting it more, but for now this is all the time I had to devote produced.

I'd really appreciate feedback on it....
I'd love honest opinions!

Not just homework....

This class has been really fun, I've like all the assignments so far....except for the alien ones....and some of the writing assignments. But what I really like is that I have started an online portfolio....and all the assignments and projects I've created in this class had really helped me create a variety of compositions that have helped me extend my portfolio range of skills and the diversity of the ways I personally have been able to use Adobe. Now I'm having a problem of sorting through all my projects and narrowing them down...because I have so many options. Which has been such an unexpected blessing! lol

Even blogger has been a helpful assignment! For my internship I have to keep a journal of my daily tasks, learned skills and so forth. And this assignment has forced me to learn how to use blogger and now I have on already created that I can use for my internship journal.

I do have one critique or.... more a suggestion. For every project that I have to post I have to convert it to a JPEG or GIF (not PDF for some reason these won't load), but this task of converting each one has been time consuming and a PAIN. So my suggestion is to require (like for the mini projects) for us to do it to each finished assignment (minus the aliens). This would make the process faster and might encourage us to create our portfolios throughout the year which I think for at least the APST students would be a huge help and extremely useful! Just a thought....

Also if anyone has an quick tips to convert each to a JPEG etc please let me know.... as of now I am just going under file>convert to web devices

Wednesday, March 17, 2010

My Logo...Bonus points!




With the extra time to work on our personal icons, I decided to make another one. I wanted to make an icon for my computer applications. I love peacocks they are such an amazing animal and I feel it is alway an inspiration to me, so I wanted to create an icon for my computer that was “Mac-icon inspired,” but had my flare to it, and this is what I came up with. To convert my Illustrator document into my Finder Icon on my Mac. I had to download an application call candycon. After that I scaled my personal logo(my peacock) as large as I could, I save my composition as a PDF document and then I replaced my regular Finder Icon with my own personal Icon perfect for a little bit of me added to my computer’s desktop. I also though that many other Mac owner’s could use this icon on there computer and even save it as an icon on their iphone. Other uses besides my own personal use this peacock icon could be used my webpage designers as their small thumbnail icon that pops up my the address bar on their website’s homepage(ie. the google “G”). As well as the icon that shows up as a quicklink that is added to the toolbars of webpage’s and homepages. Which in my perfect world I could have my icon iphone application...maybe that had easy styling tips for women, like an easy access webpage that give women weekly tips for must-haves in your closets, easy packing tips for cordinating outfits for a vaction with just a few pieces, new style trends that actually flatter “Real” women’s bodies and trends that women of all ages could wear and a quick guide to why, how, and to where.....(this would be a realistic use for me to use this personal logo/icon....maybe this icon will inspire me to start this “dream” project! )

Using Photoshop and Illustrator with Skill

My Quick Tips and Tricks to Remember:

Using Photoshop and Illustrator together in your composition, can be a great skill, that can take your compositions to the next level. However, there are a few tricks you must master first. One thing that I always helps me to know where to use the correct program for the correct purpose. I always use photoshop for basically photos, images, filters, cropping. Basically anything time I am needing to manipulate an image or object. For Illustrator I personally find it easier to work with objects lines, freehand drawing and the pen tools. An easy tip to always remember is to always start out by creating the same size documents for both Photoshop and Illustrator artboards. Probably the biggest issue with using both programs is moving your object, image, or text artworks as vector or as a raster image. Easy trick to remember is that when copy and pasting or drag and dropping images from Illustrator to photoshop always gets rasterized. To move a vector artwork via formatting your file from Illustrator to Photoshop, just by exporting Photoshop PSD files. When transferring artworks from Illustrator to Photoshop use the “save as,” so not to override your Illustrator file, because this rasterizes hidden layers. Something to always remember is that you cannot drag and drop paths from Photoshop to Illustrator, but vic-versa it will work. Any changes that you make to your artwork in Illustrator will not effect your Photoshop file. And cool thing I learn today is that you can drag just a layer or selection from Photoshop to Illustrator...and you can apply filters to these layers or selections.

Friday, March 12, 2010

Logos....






I've always really liked these icon/Logo for FireFox Internet. And with having worked with photoshop and illustrator, I can see how this logo could be created....pretty cool!

Logos....





I really like this logo. I only wish it was a little simpler, then I think it would be all around a good logo.

Sunday, March 7, 2010

Weekly Blogger Assignment



This is an assignment that I thought would be relative this week. With the the knowledge of photoshop and in the process of learning Illustrator. This is a project that I have worked on in my free time. The brick background was a photo that my boyfriend took in Scotland, that I added 3 filters to in photoshop. Along with a photo of a peacock feather that I took at the zoo, I used the magnetic lasso amount the eye of the feather and then used the history brush along with just copy and paste the eye to create a peacock tail. In the background I used a piece of artwork that I had done in the past and group and filtered these objects in Ai with the opacity and filter options I’ve learned in Ai in past art classes. The text( along ith the background text and additional filters and opacities). That I had created in Ai and the brush tools to create the water color brush strokes. After I combined all of these objects I took this project back into Ps to add additional filters and opacities because I was more comfortable with these tools. But I learned that these tools can be used in Ai to achieve the same effects with out having to convert this project to and from Ai and Ps that I this has degraded the quality of color and detail. And if I were to print this project, I feel (with what I have learned from Ps) would degraded the entire project.

Wednesday, February 24, 2010

Bonus



I used the pen tool to trace my puppy "Kobi" and then I filled stroke with a gradient and the added with the pen tool a line. Where I converted to text("Kobi Bear".) The rest is the outline a piece of artwork I did for an art studio class, then I added text and inserted a clipping mask of another artwork of mine.

Monday, February 15, 2010

Individual Reflection

Explain your creative process for planning and creating this assignment. What inspired you? Why did you choose the colors, fonts, layout that you did?
I found an image that moved and inspired me. And from there I just kept creating and playing with the different tools. Everything I did kept me moving on to the next thought and the next tool to use.

What is the purpose of this document and who is the audience? How does your design relate to your audience?
It’s more a piece of art rather than an advertisement, (at least at this point.) My audience is anyone who appreciates art, fashion, inspiration. Maybe I’m a designer and for my new collection, I want to feature this piece as posters to advertise my lines inspiration and style. Or as an introduction to my runway show, or maybe to pitch my collection to buyers, or sponsor.

List the design principles used:
I believe so far I’ve used: rhythm, contrast, repetition, emphasis, and harmony with a touch of unity, to explain to my audience my inspiration and purpose for my collection or my intended story I’m trying to tell with this piece of art.

Explain the steps and major elements and tools you used to create this document.I am still in the process of completing my composition, but I love the clone tool. It has allowed me to really play and manipulate my design. The burn tool is most always my default tool, I feel I can correct and tweak anything to the way I feel it should look by always adding a little burn in areas. I’ve so far used a little bit of masking and clip masking. I am planning on using some typography; I’m just not sure in what area fully. But I want to clip mask my type to give it some cool effects. I’ve so far manipulated using the filters and color selections tool (magic wand). I am still editing and constructing my composition to meet my satisfactory, so the rest is to be continued…
C. Kathleen Jerry

Typography



The way the artist worked with the text to create movement in the man's face, as well as create a sense of tension and explosion of his voice with the text radiating from the background. The choice of color was used well to set the mood. It gives it a Jazzy feel to me, you can almost feel the voice of the singer, just by the way the typography was incorperated into the composition.

Simple, Yet Interesting



This typography ad is very simple, yet interesting. It keeps your eye at the focus point, while tell the story it want its readers them to focus on and understand. Simple, but well done.

This one I think is so clever



I love how the gun is composed of type, along with the bang type explaining the action. When you think of a gun shooting you wouldn't think it would be such a weak and dwindling type. But i really like that effect the artist used. It is getting across the strong, but not (well) powerful.

Another exapmle of bad typography

Examples of what (i feel) not to do



This stresses me out! The typography and the different types are all to strong to be used in one composition. The audience doesn't have a complete focal point, because each challenges eachother.

Monday, January 25, 2010

Framing Technique




I used the framing technigue in this photo. I wanted to show the Coral Towers, from the perspective of looking up to get the idea oh how large they are. So I took the arch of the Coral Towers and framed the palm tree to be center of the photograph, as well as frame the palm tree with still a different perspective of the towers. Since they are captured at an angle.

A Combination


I this photo I used this crater in the sand as my center of the photo. But then I noticed my shadow in the photo, so I adjusted my shadow and my camera to capture my self in the left third portion, to show emphasis on my shadow as well as the crater, by centering it in the middle. I tried to almost trick the eye, and keep your attention to the photograph and its objects. So this I believe used, the thirds rule, centering, as well as an unique angle since the photograph has a diiferent perspective.

Perpective or Unique Angle




This is a photo that I took in the Bahamas. There were all these amazing yachts lined up on this pier, there were so many, that I wanted to show the depth of the amount and how large they were. I captured this lifesaver ring hanging on one of the pier post to somewhat tell the story of where I was and what I was trying to say in the photo. So I think this photo captures an angle that was carfully thought through to tell the story of the photograph.

Wednesday, January 13, 2010

Assignment 1

In this advertisement the artist uses contrast and repetition or rhythm to catch their reader’s attention. The contrast between the normal recognized foosball figure, and the ballerina figure that is added makes the changes and message of the advertisement obvious to its audience. The color contrast is also used to grab your attention the pint against the normal colors seen on a foosball table. Since the average person has seen and played on a foosball table, the reader will recognize the difference and the out of place kicker. Rhythm was used in the angle the foosball table was photographed. How the bars are at a diagonal, which with the contrast differences in color and the odd kicker can almost point the readers eye to the point of reference the ad is trying to attract you to. After looking at this ad closely, I think that there is an added radial glow or lighting centering on the ballerina, which directs the reader’s eye to the focal point of the advertisement. These combinations of lighting, color, angle and repetition; which clearly conveys the advertisements message without having to specifically say. I think this advertisement does a great job in using different principal of design to attract a reader’s attention.